The inspiration behind Version 8 was, quite simply, to provide an easier-to-use product. We based many of the improvements on customer feedback, the latest browser application technology and the emergence of tablet devices in the fitness/leisure club landscape. This, combined with the realisation that although we have continually added functionality...
Abigail Gatt
Recent Posts
Our club management software has never been so versatile. Version 8 is the launch pad for a complete user interface overhaul, and expansion into the mobile arena. The clean flat design, the improved usability, flexibility, mobility and, fundamentally, the enhanced functionality makes for a truly superior and intuitive user experience.
The new ClubWise demographics tool provides in depth member, prospect and general demographic data that allows you to effectively market and make informed decisions on the management of your club. With features including target pin-pointing using google maps, downloadable postcode lists and email/SMS marketing by demographic segment, this powerful tool...
Key Performance Indicators (KPIs) allow you to focus on what is important to your business. For example, membership sales, retention rates, prospects generated, club attendance, billing collections etc.
Consumers are bombarded with advertising and sales pitches in most aspects of their life, resulting in immunity to traditional marketing methods. They own DVRs to skip TV advertising, developed mental filtering to find their relevant content when visiting websites (ignoring online banners and buttons), and even the standard response to telemarketing is...
You've nailed your outreach, prospecting, tracking, and closing out. You've done your very best email and SMS campaigning and you've finally got the member over the line and made a membership sale. Now it's time to set them on their journey path, guide them and make sure they have the best possible member experience. Whilst we all know sales are...
PR is an essential part of your club's overall marketing mix. As an independent club you can't always outspend the national chains, but in PR terms your local knowhow and media contacts can give you an advantage over the big boys!
The key to funneling those prospects towards joining is ensuring it as easy as possible for them to join. It is often said that the most challenging part of sales is not persuading the consumer that the product or service is great, but getting the prospect to cross the line and, essentially, part from their hard earned cash.